about the stratetgic planning skills workshop,
"Planning Communications to
Support Organizational Objectives"

•  "...I definitely will use the Matrix. I don't want to be a 'pair of hands!' "--Communication Specialist

•  "The first day is intense! I feel like I learned a lot and I enjoyed learning the process!"--Communication Specialist 

•  "Good stuff! I enjoyed this class. I have new info to apply at home."--Communication Specialist 

•  "(The Session Leader) moved communication planning from theory to real world. He helped me develop tools to deal with my challenging clients."--Communication Specialist 

•  "If my mother had taught me to brush and floss using (a process like the Matrix), I never would have had any cavities."--Communication Specialist  

•  "I liked that there were surprises. That forced us to anticipate the less obvious implications of our proposed communication strategies. The session leader's style makes it easy to pay attention during the two days."--Manager, Corporate Communications

•  "I loved the session leader's direct style. He challenged us to `think and act' and not `react' to communication needs on the job. We were drained at the end. Thanks!"-Communications Manager

•  "The Matrix provides a good, practical method for working with operating management."-Director, Corporate Communications

•  "This is the only class that has ever kept my attention. This session leader kept me thinking!"-Director, Corporate Communication

•  "This course provides an excellent structure for what I do--a better way to approach a problem, or new communication issue, than I've used in the past."--Communication Specialist

•  "This was most relevant!! No matter how much (the session leader) warned us, we kept returning to old habits of doing things--not thinking about whether a thing needed doing. I'll pay more attention now on the job."--Communication Manager

•  "The information is excellent and has broad applicability beyond the communication manager function. The presentation is motivating and the course is well-designed to challenge even the brightest."--Organizational Development Consultant    back to top
 

...about the advanced-level session,
"Internal Communication Consulting
for Bottom-Line Impact"
 

•  "The session's role-play was great! The actual walk-through experience of 'if he/she says, then you say' made the consulting techniques and process theory real."-Manager, Internal Communications

•  "I really liked the session leader's messages throughout the day that discussed changing our own mindsets, that we don't own communications, and that tying into organizational goals, every step of the way, justifies saying 'no' to non-business-related requests for our help."--Communications Manager

•  "The functional capability tools and discussion were the most effective segments for me. I'm looking forward to taking the  two-day workshop."--Manager, Corporate Communications

•  "I particularly liked the consulting success analysis."--Manager, Corporate Communications

•  "A highlight for me was discovering my internal competitors. I didn't know that I had any."--Director, Public Relations

•  "This course will help me start to make the transition from a "pair of hands" into a consultant."--Communication Specialist

•  "The course material forced me to look at my own behavior in terms of what I need to do to be taken seriously by my operating managers as an internal consultant."-Communications Manager     back to top 
 

...about publication planning with operating objectives,
"Targeting Publications to Operating Objectives"
 

•  "I hadn't considered that our publication plan should include details on how to monitor and evaluate the publication. I'm changing my thinking about surveys. I liked the idea about employee focus groups."--Corporate Publications Editor

•  "Before today, I thought that our content was pretty good. Now, after using the Content Analysis model, I see that we definitely need to rethink our 'maintenance' stories to increase the 'motivator' stories."--Editor

•  "I really liked the 'publication client' discussion. I'd always thought that employees were the client. Now that I've identified my real client, my entire publication plan will change. Thanks!"--Editor

•  "I didn't  know that I could plan my publication for a whole year. This process is logical, easy to follow."- Corporate Publications Editor

•  "The 'inverted pyramid' discussion provided a useful perspective of the ideal roles and relationships among my company's publications."--Editor, Corporate Communications back to top
 

...about the crash course for managers & supervisors,
"Communication Skills & Techniques for Managers"

•  "The discussion on influencing behaviors forced me to rethink how I communicate. The opportunity to actually go through the Matrix steps gave us a real-life experience in communication planning with goals."-- Operations Manager

•  "I rate this whole session a 10! (It was) really so much better than I expected. It was practical, logical/sequential. The hands-on teamwork with our own operating priorities also rates a 10!."--Operations Manager

•  "Being required to translate our business plan goals was a valuable experience. We found out that we didn't all know, or agree on, what the business plan words actually meant. That was a surprise."--Operations Manager

•  "Having to define desired behaviors for employees made me think of how people can, do, and might perceive information." --Operations Manager

•  "It was a revealing experience learning to communicate the same message with different stakeholders." --Operations Manager

•  "I valued learning to use the Adverse Consequences Evaluation process because it pre-warns about possible communication exchange outcomes."--Operations Manager

•  "I think that our team learned the value of having the full team discuss how we will communicate a topic."--Operations Manager

    back to top
 

Copyright ©1998-2009
Gavin-Hodges Associates
(215)287-0383  Fax (215)247-5403
Contact: Ms. S.N. Jones, Marketing Associate
snjones@gavinhodges.com
Foxcroft Square
Post Office Box 704
Jenkintown, Pennsylvania 19046-7104